Savings by integration of European distribution structure

April 6, 2016 3325

Ideal Standard is the world’s largest manufacturer of bath & kitchen products. The range of products include: faucets, fixtures, whirlpools, accessories, showers and sinks. Brands include American Standard JADO, Borma, Armitage Shanks, Ceramica Dolomite, Porcher and Ideal Standard.

As a result of several mergers and acquisitions, the “AS-IS” network in Europe contained around 25 distribution centers. Ideal Standard desired to the optimize its existing European supply chain for fixtures and fittings. The preferred distribution structure should be streamlined:

  • Minimize the total distribution costs
  • Maximize customer service.

A detailed analysis of existing distribution network and customer service metrics characteristics was conducted. This provided a critical overview of the current supply chain. Supply chain simulation models were used to determine the optimal distribution structure: number, location, market region and function of the European distribution centers.


  • Insight into current supply chain characteristics and performance provided by the systematic analysis
  • 15% savings on the total European transportation and warehousing costs were identified.
  • Heb jij een installatietechnische of bouwkundige achtergrond in logistiek vastgoed? En wil jij als adviseur meedenk… 3 days ago
  • Steeds meer robots-wagens in de logistiek. Logistiek expert Dirk Becks geeft je inzicht in welke factoren bijdragen… 1 month ago
  • Tarkett creëert efficiënt en duurzaam DC in Waalwijk 2 months ago
50 years of experience

Consulting firm with over 50 years of experience.

European database

Availability of a European logistics database with benchmark figures on transportation and warehouse costs.

Network design

Full scope expertise on network design, as well as warehouse design (conceptual layout, logistics - and storage equipment) and logistics building design (engineering and investment calculations).

Implementation support

Ability to support implementation of new logistics concepts (70% of Groenewout revenue is with existing customers in follow-up/implementation projects.

Extensive knowledge

Extensive operational knowledge, hands-on, pragmatic and bottom-up approach.

Contact Us

We're not around right now. But you can send us an email and we'll get back to you, asap.

Not readable? Change text. captcha txt

Start typing and press Enter to search