New corporate design

December 22, 2012 4912 Views

Groenewout is proud to announce its new logo and branding. The new logo is printed in a fresh green colour with a modern looking font. The consulting company, founded in 1966, provides professional consulting in Logistics and Supply Chains Management.

New logo
Since the establishment of Groenewout in 1966, the logo has been changed several times. The new logo is the letter G printed in a modern green square. The name Groenewout is printed below the logo in a fresh looking font. In addition the tagline ”Consulting, Engineering and Optimization in Logistics Networks” has been developed. This new tagline is our brand statement which emphasizes our services in the area of Supply Chains Management and Logistics. The tagline will be supported by the slogan “Driven by Knowledge” in various media. This slogan reinforces the passion, no-nonsense mentality and expertise of Groenewout’s consultants.

Re-branded website
The new visual identity will be applied across the board, ranging from new letterheads through a new corporate brochure. The website of Groenewout has also been re-launched. The new website’s structure is easily accessible, modern, and fully integrated with social media features. The re-branded website offers new content such as white papers, articles and references cases which can be visited at

Prepared for future
Mari van Kuijk, Managing Director of Groenewout explains: “With this modern corporate design we provide a clear market positioning, which prepares us better for the future to expand our position in the logistics consultancy market”. From today onwards, the new corporate identity of Groenewout will be used in communication and public events.

If you have any questions about the new corporate design and/or our activities, please contact our marketing department via / +31 76 533 04 40

We would like to take this opportunity to wish you and your family a prosperous and successful 2012.

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50 years of experience

Consulting firm with over 50 years of experience.

European database

Availability of a European logistics database with benchmark figures on transportation and warehouse costs.

Network design

Full scope expertise on network design, as well as warehouse design (conceptual layout, logistics - and storage equipment) and logistics building design (engineering and investment calculations).

Implementation support

Ability to support implementation of new logistics concepts (70% of Groenewout revenue is with existing customers in follow-up/implementation projects.

Extensive knowledge

Extensive operational knowledge, hands-on, pragmatic and bottom-up approach.

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