Joke joined Groenewout on 15 February 2016 as a senior consultant.
Joke graduated from Erasmus University Rotterdam in 2002 (in Business Economics) and subsequently gained a European Master Logistician (EMLog) qualification from the TiasNimbas Business School. For the five years prior to joining Groenewout, Joke headed up the logistics e-commerce operation at Dutch retailer Hema. Before that, she fulfilled various roles in logistics, e-commerce and purchasing at companies including V&D, Heineken and Schuitema/C-1000 (now Jumbo). Thanks to this extensive knowledge and experience, Joke is an expert on logistics and e-commerce processes.
Specializations: E-fulfillment, warehousing and replenishment systems, supply chain optimization, logistics feasibility studies, implementation of operational logistics processes and tender projects and logistics due diligence in support of mergers and acquisitions projects.