Hikvision expands EDC to facilitate boisterous growth

September 11, 2019 198 Views

An interview with Mark Beumer, Vice-President Operations at Hikvision, by Marcel te Lindert

With Hikvision’s revenue increasing by between 25 and 35% each year, the primary aim of the company’s European distribution center (EDC) is to facilitate that boisterous growth. The manufacturer of security cameras is tripling its storage space in the hope of readying itself for at least the next seven years. Groenewout has advised the company on the design of the warehouse design and the logistics processes. Mark Beumer, Vice-President Operations at Hikvision: “We now view our operation differently.”

Hikvision invests over 7% of its revenue back into product development every year. With an annual turnover of more than US$6 billion, that amounts to a substantial innovation spend. As a result, the Chinese manufacturer of security cameras, access controllers and alarm systems is the market leader and its product range is growing all the time. “We’ve already got our own drones and robots, for example,” says Mark Beumer, Vice-President Operations at Hikvision Europe.

Hikvision has grown explosively since being founded in 2001, and the annual growth rate has been between 25 and 35% for the past ten years. That is well above the market average, which means that Hikvision has secured a substantial market share. “That’s thanks not only to our innovativeness, but also to the excellent price-quality ratio of our products. So that’s what forms the basis for our market leadership both in Europe and worldwide,” Beumer states.

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