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Webvan the Hindenburg of the dot-com era?

January 03, 2013 5157 Views

Some 10 years ago, online grocery initiative Webvan spectacularly crashed out of the retail market after spending its way through over a billion dollars in capital. As they battle against the current economic headwind, many wholesalers and retailers are keen to invest in a segment that is still demonstrating growth potential: e-commerce. As a modern-day classic, what can the Webvan case teach us?

This article has also been published on Logistiek.nl, a leading Logistics platform. Click here for the article in Dutch.

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